A hidden lever for faster decision-making in VC: Meeting Density

 A hidden lever for faster decision-making in VC: Meeting Density

There's an aspect of fundraising that rarely gets discussed: density of meetings.

Most founders understand they need to talk to many investors. That part is obvious. But what often goes unmentioned is when those conversations happen and how compressing them into a short window can completely change the dynamics of your raise.

After going through 100+ pitch meetings and raising from VCs in Europe and Silicon Valley, I've seen this play out repeatedly. The founders who spread their investor conversations across months, slowly working through their list one by one, consistently struggle. The ones who stack meetings into concentrated bursts create leverage that transforms the entire process.

To understand why timing matters so much, you first need to understand how investors think and the brutal math working against you.

The Reality: Only 1% Get Funded

Let's start with the harsh truth. According to Forbes, only about 1% of startups ever receive venture capital funding. And of those that do raise a seed round, the path forward doesn't get easier.

The funnel below is a resource shared by Henri Pierre-Jacques’ (Co-Founder at Harlem Capital) of a year in review of their fund.

  • On average they take 1 new founder call a day, 1 partner call a week and do 1-2 deals a month.
  • The number of deals they due diligence a year on average is 50-60, or 20-25% of initial calls.
  • Given the typical target of 12-15 deals a year, their conversion % from due diligence is typically 30-40%.
  • When they grow their team, is not to increase the number of investments, but to increase the top funnel of their dealflow, therefore, the more people in the fund, the smaller investment % from total deals.

These numbers aren't meant to discourage you. They're meant to help you understand why investors behave the way they do.

How Investors Think About Deals: The Power Law

To understand why density of meetings with investors matter for you as a founder, you first need to understand how VCs think about their portfolio.

This is The Power Law, the fundamental principle that governs venture capital. Out of 10,000 VC-backed startups, 97% of all exit profits come from fewer than 10 companies.

In a typical scenario, out of 100 startups a standard investor backs, only 2-4 will bring returns that multiply the entire fund. The outcome of the remaining 97 investments essentially becomes irrelevant compared to the overwhelming impact of those few outliers.

What does this mean for you as a founder?

Your mission is to craft a narrative that convinces investors your company could be one of those rare success stories that can return their entire fund many times over.

But here's the catch: investors can't know for certain which companies will be the winners. The data doesn't exist yet. So they rely on something else entirely, and that’s the founding team and their execution.

Not showing signals of demand and interest from other investors shows 2 things, the company is not “hot” for other investors, and the CEO’s execution skills are lacking (at least in fundraising). For investors, this is one of the first filters they use.

Investors Have a Huge Lack of Time

VCs are drowning in deal flow. A typical partner at a reputable fund might see hundreds of companies per month but can only invest in a handful per year. This creates an impossible math problem.

Because they can't deeply analyze every company, investors make quick investment decisions based on strong but simple signals:

  • Warm introductions from trusted sources (especially their own portfolio founders)
  • Other VCs interested in the deal (social proof)
  • A sense of urgency around the round
  • Pattern matching to previous successful investments

When an investor gets a cold email, they think: "Why should I prioritize this over the 50 other decks in my inbox?"

When an investor gets a warm intro from a portfolio founder with a note saying "You need to meet this team, I think they're onto something big," the mental calculation changes.

And when that same investor hears that other VCs are looking at the deal*,* you have their full attention.

This is where density becomes your most powerful weapon.

Using Density of Meetings as Leverage

The difference between a successful fundraise and a failed one often comes down to timing and concentration.

Left side: High volume in a short period of time = Sense of urgency = Leverage

When you pack multiple investor meetings into a 2-3 week window, several things happen:

  1. You create natural FOMO. Investors hear from each other. When multiple VCs are looking at the same company simultaneously, they notice.
  2. Your confidence compounds. It's not the same getting a "No" from the only investor you've been speaking with for 3 months versus getting a "No" and saying "Ok, next, I still have 10 VCs in the pipeline.". Fundraising is emotionally brutal. Having multiple conversations going simultaneously impacts directly how you pitch.
  3. Power dynamics shift in your favor. If you have more options, you don't have to say yes to the first offer that comes your way.

Right side: Low volume = No competition = No rush

When you spread meetings over months, investors have no urgency. They think: "Why invest now? I can wait 6 months and see if the founder solves X."

This is exactly what happens when investors tell you "You're too early." They're often not saying your company isn't ready. They're saying they don't feel pressure to decide now.

The Warm Intro Hack (When You Have No Network)

Creating density requires volume. Volume requires access. But what if you don't have a network?

When I started my company in Spain, I had no Stanford alumni circle, no investor "besties," and no connections in the startup ecosystem. Still, I ended up raising from VCs and living in San Francisco.

The secret? I stopped DM'ing investors directly and started DM'ing their portfolio founders instead.

Here's the process:

  1. Go to each target VC's website and study their portfolio
  2. Find founders in your sector and research their LinkedIn profiles
  3. Connect with 15-20 founders per VC on LinkedIn
  4. Request a 15-minute call to learn about their experience with the investor
  5. Build rapport and, when the chemistry is right, ask for a warm introduction

In my experience, out of 15 portfolio founders I reached out to:

  • 3 would accept a call
  • 1-2 would make a warm intro to their investor

That was the unlock.

As Marc Andreessen says: "The argument in favor of the warm intro is that it's the first test of your ability to basically network your way to the investor." If you can't get an intro with a VC, how are you going to close massive deals or bring key people onboard?

https://www.youtube.com/watch?v=Pgw0dmftGi8

Exact Fundraising System to Generate Warm Intros

For each VC on your list, you need to:

  • Visit their website
  • Research their portfolio companies
  • Find relevant founders
  • Look up their LinkedIn profiles
  • Send personalized connection requests
  • Follow up and schedule calls

Multiply this by 50-100 target investors, and you're looking at weeks of manual work before you even start having investor conversations.

With EasyVC, you can automate the entire warm intro process. The platform:

  • Aggregates VC portfolio data across thousands of funds
  • Identifies founders in your space who've raised from your target investors
  • Helps you reach out systematically and track responses
  • Enables you to build the density of meetings you need in a fraction of the time

The founders who consistently raise aren't necessarily building better companies than everyone else. They're often just running a better process.

The Bottom Line

Fundraising is 50% about how strong your company is, and 50% about how well you run the process.

If you run it right, urgency beats traction in most cases. This is why rounds with seemingly no traction that make you think "How did they raise that much money?" happen.

The math is simple:

  • Create density by compressing meetings into a short window
  • Use warm intros to get in the door with credibility
  • Let natural FOMO and competition work in your favor

Don't spread your fundraise over 6 months with scattered conversations. Build your pipeline, stack your intros, and execute in a concentrated burst.

That's how you turn the odds in your favor.

Special thanks to Daniel Olmedo from EasyVC for guest writing this article.